Auto In-feed native ads From Google Adsense

Google is inviting its publishers to try new experimental feature in AdSense Labs, to test, and provide feedback on features they’re working on.

Auto In-feed native ads

Auto In-feed is a native ad format placed inside your feeds. In-feed ads match the look and feel of your site, providing a better user experience for your visitors.

Experiments: During the beta, we may run experiments on these ad units with the goal to improve earnings and/or user experience. This includes, but is not limited to, occasionally showing text and image ads instead of In-feed ads.

Get Started with ‘Auto In-feed native ads’

Getting started with AdSense Labs

To start using AdSense Labs:
In the left navigation panel, click Optimization.
Click Labs.
In the “Available Labs” section, switch on the Lab(s) you’re interested in.